Privacy Policy / Data Protection
Last updated: September 2026
1. Introduction
This Privacy Policy explains how personal data is processed when you visit Sens2B or contact us.
Sens2B is operated by:
Hagmann Media
Owner: Klaus Hagmann
Spitalgasse 28
3011 Bern
Switzerland
Email: info@sens2b.com
Website: https://www.sens2b-sensors.com/
Hagmann Media is responsible for the processing of personal data described in this Privacy Policy unless otherwise stated.
We process personal data in accordance with applicable Swiss data protection law, in particular the Swiss Federal Act on Data Protection (FADP), and, where applicable, the EU General Data Protection Regulation (GDPR) and other applicable data protection laws.
2. Personal Data We Process
The personal data we process depends on how you use Sens2B and how you interact with us.
We may process categories of information including:
- name and contact details;
- business or professional contact information;
- company and organisation details;
- email addresses and telephone numbers where voluntarily provided;
- information contained in emails and other communications;
- information relating to company and product listings;
- information relating to technical articles, press releases and editorial contributions;
- information relating to Sponsored Articles, advertorials, banner advertising and other commercial services;
- photographs, graphics, logos, documents and other materials submitted to us;
- billing and contractual information;
- technical information generated when accessing the website;
- website usage information where analytics technologies are used with the required consent; and
- other information voluntarily provided to us.
We aim to process only the personal data that is reasonably necessary for the relevant purpose.
3. Visiting Sens2B and Server Log Data
When you access Sens2B, technical information may be processed automatically by the web server and the technical infrastructure used to provide the website.
Depending on the technical configuration, this may include:
- IP address;
- date and time of access;
- requested pages and files;
- browser type and version;
- operating system;
- device information;
- referring website;
- HTTP status codes;
- amount of data transferred;
- technical error information; and
- security and server log information.
This information may be processed for purposes including:
- providing the website;
- ensuring stable and secure operation;
- detecting and resolving technical problems;
- preventing misuse and cyberattacks;
- investigating security incidents; and
- maintaining and improving the technical infrastructure.
Server and security logs are generally retained only for as long as reasonably necessary for operational, security or legal purposes.
4. Hosting and Technical Infrastructure
Sens2B is currently operated through an external hosting and website service provider.
As part of the hosting process, technical data may be processed where necessary to provide, operate, secure and maintain the website.
This may include:
- IP addresses;
- server requests;
- log files;
- error data;
- security information; and
- other technically necessary usage data.
Sens2B may in the future be migrated to another technical platform or hosting provider. If necessary, this Privacy Policy will be updated accordingly.
Where hosting or infrastructure providers process personal data on our behalf, we seek to use appropriate contractual, organisational and technical safeguards.
5. Cookies and Similar Technologies
Sens2B uses cookies and similar technologies.
Cookies are small text files that may be stored on a visitor's device. Similar technologies may include local storage, session storage, pixels or scripts.
Such technologies may be used for purposes including:
- technically necessary website functionality;
- security;
- storing settings;
- website analytics;
- embedding external content; or
- additional functionality that may be introduced in the future.
Strictly necessary cookies or comparable technologies may be used where required for the functionality or security of the website.
Non-essential analytics or third-party technologies are activated only after consent where such consent is required under applicable law.
6. Cookie and Consent Management
When visiting Sens2B, you may be shown a consent interface allowing you to decide which optional cookies or third-party technologies may be activated.
Depending on the consent system used, you may be able to:
- accept optional technologies;
- reject optional technologies;
- select individual categories; and
- change or withdraw a previous consent decision.
Where processing is based on your consent, you may withdraw that consent at any time with effect for the future.
Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
7. Google Analytics
Sens2B uses Google Analytics to obtain statistical information about the use of our website.
Google Analytics is provided by companies within the Google group. For processing in connection with European customers, Google Ireland Limited is generally relevant.
Google Ireland Limited
Gordon House
Barrow Street
Dublin 4
Ireland
Google Analytics enables us to obtain information about how visitors use Sens2B.
Depending on the configuration, this may include information such as:
- pages viewed;
- time and duration of visits;
- approximate geographic location;
- browser used;
- operating system;
- device category;
- referrer or source of the visit;
- interactions with the website; and
- other technical and usage-related information.
Google Analytics may use cookies or comparable technologies to process usage information.
According to Google, individual IP addresses of users in the European Union, Switzerland and the United Kingdom are not logged or stored in Google Analytics in a way that preserves the full individual address, and IP-related processing is subject to Google's current analytics architecture and documentation.
7.1 Consent
Google Analytics is activated on Sens2B only where the required consent has been given.
Where the GDPR applies, the relevant processing is generally based on your consent pursuant to Article 6(1)(a) GDPR.
You may withdraw your consent at any time with effect for the future through the cookie or privacy settings provided on the website.
7.2 Google Consent Mode
Where technically implemented, Sens2B may use Google Consent Mode in order to communicate your consent choices to Google services and control the behaviour of Google tags accordingly.
We recommend and intend a configuration in which Google Analytics tags are activated for analytics purposes only after the relevant consent has been given.
7.3 Data Transfers by Google
Google is an international group of companies. In connection with Google Analytics, data may therefore also be processed by other Google entities or service providers.
This may include processing outside Switzerland or the European Economic Area.
According to Google, appropriate transfer mechanisms and contractual safeguards are used where required for international data transfers.
Further information about Google's processing of personal data is available in Google's own privacy documentation and terms.
8. YouTube Videos
Sens2B may embed videos from YouTube.
YouTube is a service provided by the Google group.
Where technically possible, we use YouTube's enhanced privacy mode or embeds through youtube-nocookie.com.
Even with such an implementation, technical data may be transmitted to Google or YouTube when a video is loaded or played.
Depending on the configuration, this may include:
- IP address;
- browser and device information;
- the page being viewed;
- date and time of access;
- information about interaction with the video; and
- other technical information.
If you are simultaneously logged in to a Google or YouTube account, Google may be able to associate information with your account.
We recommend that YouTube content be implemented so that the actual video or connection to YouTube is loaded only after the visitor has given the relevant consent or actively enabled the content.
Where consent is required, YouTube content will be activated only after the relevant consent has been given.
Further processing by YouTube or Google is governed by the privacy policies of the relevant provider.
9. External Links
Sens2B contains numerous links to third-party websites, particularly manufacturers, suppliers, product pages, specialist organisations, event organisers and other external resources.
Displaying a normal external link does not generally mean that the operator of the linked website receives information about you.
Once you click an external link, you leave Sens2B and access the respective third-party website.
The operator of that external website is generally responsible for any subsequent processing of personal data.
We have no control over how third-party websites process personal data.
We therefore recommend reviewing the privacy information of the relevant external website.
10. Contact by Email
Sens2B currently does not use a contact form.
If you contact us by email at info@sens2b.com or through another email address used by Hagmann Media, we process the information you provide in order to respond to and manage your enquiry.
This may include:
- name;
- email address;
- company or organisation;
- professional position;
- telephone number;
- content of your message;
- attachments; and
- other information voluntarily provided.
We may process this information for purposes including:
- responding to your enquiry;
- taking pre-contractual steps;
- managing existing business relationships;
- editorial communication;
- processing press or product information;
- handling rights or correction requests; and
- maintaining business records.
Where the GDPR applies, processing may in particular be based on Article 6(1)(b) GDPR or our legitimate interests pursuant to Article 6(1)(f) GDPR.
11. Press Releases, Technical Articles and Editorial Submissions
Companies, manufacturers, agencies, authors, PR representatives, research institutions and other third parties may provide Sens2B with editorial materials.
This may include:
- press releases;
- technical articles;
- product information;
- company information;
- datasheets;
- technical documentation;
- photographs;
- graphics;
- logos;
- videos;
- author information;
- professional contact details; and
- other publication materials.
We may process such information in order to:
- evaluate whether content is suitable for publication;
- communicate with the sender;
- verify information where appropriate;
- prepare, edit or update editorial content;
- attribute materials to their source;
- manage publication and usage rights;
- document editorial cooperation; and
- handle later correction or rights-related requests.
Information and materials expressly intended for publication may be published publicly on Sens2B.
Personal contact details supplied solely for administrative or editorial communication are generally not published unless they are expressly intended to serve as public contact information.
12. Company and Product Listings
Sens2B publishes company profiles, product information, supplier information and other industry directory content.
Such information may be:
- provided by the respective company;
- supplied by an agency or authorised representative;
- derived from press materials;
- based on publicly available information; or
- provided as part of a paid commercial service.
In connection with such listings, we may process:
- names of contact persons;
- business email addresses;
- telephone numbers;
- professional roles;
- company information;
- product information;
- correspondence;
- contractual information; and
- content intended for publication.
We use this information to create, manage and update company and product information and to communicate with the relevant contacts.
13. Paid Listings, Technical Articles and Advertising
Sens2B offers commercial services including:
- paid company profiles;
- product listings;
- Featured Listings;
- Sponsored Listings;
- technical articles;
- publication of press releases;
- Sponsored Articles;
- advertorials;
- banner advertising;
- other advertising formats; and
- other commercial collaborations.
In connection with these services, we may process personal data including:
- name and contact details;
- company or organisation;
- business address;
- professional role;
- email address;
- telephone number;
- billing information;
- contractual and quotation information;
- correspondence;
- campaign information;
- publication materials; and
- payment and transaction information.
We process such information for purposes including:
- responding to commercial enquiries;
- preparing quotations;
- performing contracts;
- publishing agreed content;
- managing advertising campaigns and listings;
- invoicing;
- accounting;
- customer communication; and
- compliance with legal obligations.
14. Submitted Photographs, Logos and Other Media
Third parties may provide Sens2B with photographs, graphics, logos, videos and other media for editorial or commercial publication.
Such materials may contain personal data, for example where identifiable individuals appear in photographs or videos.
The person or organisation providing such material is responsible for ensuring that the necessary rights and, where required, permissions exist for the intended publication.
Further rules concerning submitted materials and usage rights are described in our Imprint / Legal Information and, where applicable, in individual agreements.
15. No Newsletter
Sens2B currently does not operate an email newsletter.
Accordingly, we do not currently collect personal data through Sens2B for newsletter registration or regular newsletter distribution.
If a newsletter is introduced again in the future, this Privacy Policy will be updated before or together with the introduction of the relevant functionality.
16. No Contact Form and No Google Maps
Sens2B currently does not use a contact form. Communication takes place by email.
Google Maps is currently not embedded on Sens2B.
If such functionality is introduced in the future, we will review the related data protection implications and update this Privacy Policy where necessary.
17. Legal Bases under the GDPR
Where the GDPR applies to a specific processing activity, the processing may in particular rely on the following legal bases:
- Article 6(1)(a) GDPR – Consent: particularly in connection with Google Analytics, YouTube or other optional third-party technologies where consent is required;
- Article 6(1)(b) GDPR – Contract or pre-contractual measures: particularly for quotations, paid listings, advertising and other commercial services;
- Article 6(1)(c) GDPR – Legal obligation: for example in connection with statutory accounting, tax or record-retention obligations; and
- Article 6(1)(f) GDPR – Legitimate interests: particularly for secure website operation, business and editorial communication, management of industry information and the establishment, exercise or defence of legal claims.
Where we rely on legitimate interests, those interests include the secure and economically sustainable operation of our specialist portal, our editorial activities, maintaining business relationships and protecting our legal interests.
18. Disclosure of Personal Data
We do not sell personal data.
Personal data may be disclosed or made accessible to third parties where this is reasonably necessary for the purposes described in this Privacy Policy.
Potential recipients may include:
- hosting and infrastructure providers;
- IT and security service providers;
- email service providers;
- Google in connection with Google Analytics and YouTube;
- accounting and administrative service providers;
- professional advisers;
- public authorities where legally required; and
- other service providers where necessary for our business operations.
Depending on the service, such recipients may process personal data on our behalf or in their own capacity as independent controllers.
19. International Data Transfers
Sens2B is operated from Switzerland but uses services and technical infrastructure provided by internationally active service providers.
Personal data may therefore be processed in Switzerland, the European Economic Area or other countries.
Where personal data is transferred to a country that does not provide an adequate level of data protection under applicable law, we seek to use appropriate safeguards where required.
Such safeguards may include:
- adequacy decisions;
- standard contractual clauses;
- contractual data protection safeguards;
- recognised data protection frameworks; or
- other legally recognised transfer mechanisms.
20. Data Retention
We retain personal data only for as long as reasonably necessary for the relevant purpose or where legal, contractual, accounting, security or evidentiary reasons require longer retention.
Specific retention periods may vary depending on the type of information.
For example:
- general email correspondence may be deleted once it is no longer relevant;
- editorial correspondence may be retained while published content remains relevant or rights-related questions may arise;
- company and product information may be retained while the relevant listings or articles remain active;
- contractual and customer data may be retained for the duration of the business relationship and applicable statutory retention periods;
- billing and accounting records may be retained for the periods required by applicable law; and
- technical logs may be retained for limited periods for operational and security purposes.
Data that is no longer required may be deleted or anonymised.
21. Data Security
We take reasonable technical and organisational measures to protect personal data against risks including:
- unauthorised access;
- loss;
- misuse;
- alteration;
- destruction; and
- unauthorised disclosure.
However, no internet-based method of transmission or storage can be guaranteed to be completely risk-free.
22. Your Data Protection Rights
Depending on applicable law and your place of residence, you may have various rights in relation to your personal data.
These may include the right to:
- request information about personal data we process about you;
- request access to your personal data;
- request correction of inaccurate data;
- request deletion;
- request restriction of certain processing;
- object to certain processing;
- request data portability where applicable;
- withdraw consent at any time with effect for the future; and
- lodge a complaint with a competent data protection authority.
These rights may be subject to statutory conditions, restrictions and exceptions.
To exercise your rights, please contact:
We may request reasonable information to verify your identity before processing a request.
23. Swiss Data Protection Authority
Persons in Switzerland may, where applicable, contact the:
Federal Data Protection and Information Commissioner (FDPIC / EDÖB)
Switzerland
Further information is available on the official website of the FDPIC.
24. Users in the European Union and European Economic Area
Where the GDPR applies to our processing of personal data, you may also have the right to lodge a complaint with the competent supervisory authority in your country of residence, workplace or the place of an alleged infringement.
Nothing in this Privacy Policy limits any rights granted to you under mandatory applicable data protection law.
25. Changes to this Privacy Policy
We may update this Privacy Policy from time to time.
This may be necessary due to changes including:
- changes to Sens2B;
- changes to the hosting provider;
- a future migration to a new technical platform;
- changes to Google Analytics or YouTube;
- new website functionality;
- new service providers;
- new commercial services;
- the possible future reintroduction of a newsletter; or
- changes in legal or regulatory requirements.
The current version published on Sens2B applies.
26. Contact
For questions regarding this Privacy Policy or the processing of your personal data, please contact:
Hagmann Media
Klaus Hagmann
Spitalgasse 28
3011 Bern
Switzerland
Email: info@sens2b.com