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Bourns Acknowledges Top European Distributor Partners for Outstanding Contributions in Achieving Sales Goals

17 December 2014
Awards Presented to Alma Electronica, Arrow Europe, BORAN, Digi-Key Europe, Premier Farnell and TTI Europe during electronica 2014 Trade

RIVERSIDE, Calif., December 16, 2014 - Bourns, Inc., a leading manufacturer and supplier of electronic components, today announced that it acknowledged the company’s top performing distributors with its European Distributor Awards during an event at this year’s Electronica trade show held in Munich, Germany. Bourns developed the awards to recognize the outstanding contributions by its distributor channel partners over the past eighteen months in helping Bourns achieve its EMEA business sales goals. 

Bourns presented awards to Alma Electronica, Arrow Europe and Digi-Key Europe for overall POS growth in 2013 and 2014. BORAN and TTI Europe received awards for their outstanding demand discovery and conversion performance in 2013 and 2014. Premier Farnell was singled out for its excellent customer generation performance.

“Our POS growth award winners have consistently demonstrated a superior service level from their strong and well-educated sales teams. The sales results they delivered helped us to grow sales across our product portfolio and customer base in EMEA,” said Andre Dey, Distribution Manager EMEA at Bourns GmbH. “We also applaud the expert technical support provided by our demand discovery/conversion and customer generation performance winners that led to positive business development even in the face of ongoing market complexities. Bourns is pleased to acknowledge these essential sales channel relationships with well-deserved awards, and extend our enduring commitment to work together to achieve continued business growth.”

About Bourns
Bourns, Inc., is a leading manufacturer and supplier of position and speed sensors, circuit protection solutions, magnetic components, microelectronic modules, panel controls and resistive products. Headquartered in Riverside, California, USA, Bourns serves a broad range of markets, including automotive, industrial, consumer, communications, non-critical life support medical, audio and various other market segments. Additional company and product information is available at www.bourns.com.

Bourns® and the Bourns logo are registered trademarks of Bourns, Inc. and may be used only with the permission of Bourns and proper acknowledgement. Other listed names and brands are trademarks or registered trademarks of their respective owners.

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